23XI Racing and Xfinity announced Tuesday morning that the pair will not only continue their partnership into the 2026 NASCAR season but also expand on it. Starting at the 2026 Daytona 500, Xfinity has expanded into the anchor sponsorship role for Wallace and the 23 team. In 2025, Xfinity covered two races for Wallace; this season, it will cover the majority of them as the primary sponsor.

For Xfinity, that starts with the communications giant’s first-ever fully branded race car at the Great American race. Wallace has three Top 5 finishes in the Daytona 500, including two runner-up finishes and another two Top 5s in the summer races.

“Having Xfinity on the car for the Daytona 500 and doing more with our team for the 2026 season is an incredible honor,” Wallace said. “What really excites me is how this partnership gives fans a front-row seat to everything we do. They’re right there for every mile of the season, celebrating the milestones, and feeling like part of the team. Xfinity’s support gives us the resources to compete at the sport’s biggest stages while keeping fans at the heart of every race.”

All of this comes on the heels of one of Bubba Wallace’s best career seasons. Wallace scored his first crown jewel victory at the Brickyard and 6 Top 5s and 14 Top 10s. Confirmed sponsors for the 2026 for Wallace are: Logitech, Xfinity, Robinhood, Chumba Casino, and Columbia.

Xfinity will also serve as the primary sponsor for teammate Tyler Reddick and the No. 45 team for select races in 2026.

Image via Xfinity