IndyCar is Back!

Racing is right around the corner, and it’s time to introduce the new faces and new teams this year. Here is our 2026 IndyCar outlook! Feels like just yesterday we were saying congratulations to Alex Palou on what was an amazing whirlwind season. But we are back with new tracks, new teammates, and new drivers for 2026. So let’s get to it and first introduce … Continue reading IndyCar is Back!

26 Bold Predictions For the 2026 NASCAR Season

Welcome to the third installment of ‘Bold Predictions’. If you’re new, this is a series where I present a certain number of, admittedly, far-fetched ideas. Before getting into it, I think it’s important to clarify that this is not a list of things I think will definitely happen, but rather a fun exercise to predict some of the more unexpected things that could happen. So … Continue reading 26 Bold Predictions For the 2026 NASCAR Season

Indy 500 Winner Palou Unveils Image on Borg-Warner Trophy

INDIANAPOLIS (Wednesday, Nov. 19, 2025) – 2025 Indianapolis 500 presented by Gainbridge winner Alex Palou unveiled his likeness on the Borg-Warner Trophy on Nov. 19 in Indianapolis, one of the most significant honors since he earned his first Indy 500 victory May 25 at Indianapolis Motor Speedway. Four-time NTT INDYCAR SERIES champion Palou, driving the No. 10 DHL Chip Ganassi Racing Honda, earned the first oval … Continue reading Indy 500 Winner Palou Unveils Image on Borg-Warner Trophy

NTT IndyCar Series 2025 TV Viewership

The significant change for the NTT IndyCar Series in the 2025 season was the move to Network FOX for the entire season. The result? A massive win for the series. It was the most-watched season for the series in 17 years, and up 27% from 2024. Here are the average TV numbers for all 17 races from the 2025 NTT IndyCar Series season. Image Credit: … Continue reading NTT IndyCar Series 2025 TV Viewership

The Lasting Legacy Of The Pole Man

45 wins, 2 INDYCAR Championships (2014 and 2022), a record 71 poles, and one Indianapolis 500 victory. Will Power is an icon in the IndyCar field. With the news breaking on Tuesday that IndyCar driver Will Power was out at Penske, the IndyCar world took a step back to recognize the impact of one of its top drivers. Will joined Penske for the start of … Continue reading The Lasting Legacy Of The Pole Man

Christian Rasmussen Scores his Maiden IndyCar Victory at Milwaukee

The Milwaukee Mile has been home to some very special moments over its history, and today was another in the long line. Just 30 races into his young IndyCar racing career, the Dane from Copenhagen has scored his first win in the NTT IndyCar Series at Milwaukee. After qualifying 10th, Christian Rasmussen got the luck of the racing Gods on his side after weather and … Continue reading Christian Rasmussen Scores his Maiden IndyCar Victory at Milwaukee

The Impact Of Marketing In Racing

Sponsorship is the FUEL of motorsports, and in 2025, the rules have changed. Sponsors aren’t just slapping logos on cars anymore; they’re shaping how teams operate, how drivers connect with fans, and even how the sport looks in the future. One name making serious waves? Droplight. Droplight isn’t just another sponsor. It’s a full-on venture and shared services studio, powering innovative businesses from the inside … Continue reading The Impact Of Marketing In Racing

Takeaways from Motorsports on the July 4th Weekend

After 239 career F1 starts, Nico Hulkenberg scored his first podium finish. It was a moment that all racing fans cheered. I’m glad an unrated driver finally gets his flowers. He’s been working miracles at Stake this season and it came full circle at Silverstone. The entire paddock helped in the celebration. Mercedes and Aston Martin rushed champagne to the stage, a kind gesture.  Oscar … Continue reading Takeaways from Motorsports on the July 4th Weekend

Logano and Verstappen Among Four Drivers Nominated for Best Driver at the ESPY’s

ESPN announced Thursday the nominees for their “Best Driver” ESPY award. Representation is spread across three of the world’s major motorsports: the Formula 1 World Championship, the NTT IndyCar Series, and NASCAR’s Cup Series. ESPN will broadcast the 2025 ESPY Awards from the Dolby Theater in Los Angeles on July 16th at 8 pm ET with comedian Shane Gillis as the host. The drivers nominated … Continue reading Logano and Verstappen Among Four Drivers Nominated for Best Driver at the ESPY’s